Service / 02 — Clients Journey

    From a scroll in bed, to "see you Tuesday" —
    in five steps.

    We don't run ads. We design journeys. Every step from the first scroll to the deposit is choreographed — paid creative on Meta and Google, an intelligent Virtual Assistant that earns trust, and a warm handoff to your studio.

    3.2×
    Avg. lift in qualified bookings

    Studios on a Clients Journey see 3.2× more booked consults per ad dollar — and a much warmer chair on day one.

    01
    The journey, all five stops

    A scroll. A click. A small "yes".
    Repeat.

    Step 01
    MetaReelsTikTok

    She sees you on her phone

    Paid creative on Facebook, Instagram and Google — short, scroll-stopping, built around your best healed work.

    AVG CPM·$11 - $18
    Step 02
    LandingChat

    She taps. She lands.

    A custom landing page introduces your studio, your aesthetic and your healed portfolio — then opens the conversation.

    AVG TIME ON PAGE·1:42
    Step 03
    AI AssistantQualify

    She chats with the assistant

    An intelligent Virtual Assistant that filters tire-kickers and earns trust — every question says "you see me."

    CHAT COMPLETION·71%
    Step 04
    Contact captured

    She leaves her number

    A photo of her current brows, a date that works, a name and a phone — landed in your One Space Dashboard with a trust score.

    COST / QUALIFIED LEAD·$14 - $32
    Step 05
    AISMSCall

    Your studio calls back

    She gets a personal call from your Virtual Assistant within 60 seconds — by then she's already half-booked.

    SHOW-UP RATE·84%
    02
    The first impression

    Paid creative that stops the thumb.

    We produce native-feeling ad sets across Meta and Google — each one written and designed for the platform, the placement, and the moment in your client's day she's most likely to actually book.

    l
    Lash & Lace Studio
    Sponsored · Austin, TX
    FB
    New here? Chat with our Virtual Assistant and we'll show you which technique heals best on your skin →
    Healed · 6 wkBefore / After

    Brows that heal the way you wanted them to.

    Powder, microblading, combo — let our assistant guide you.

    Start chat
    1.2K LIKES
    286 COMMENTS
    BOOK NOW
    l
    @lashandlacestudio
    Sponsored · Reel
    IG
    POV: you booked a brow appointment and didn't have to guess which technique is built for your skin.
    0:14 · REELSOUND ON ♪

    Don't guess your brows.

    Chat with our Virtual Assistant. We'll tell you which technique is built for your skin, your style, your face.

    Swipe up →
    4.7K
    1,108 SAVES
    LEARN MORE
    G
    Google · Search
    "BEST MICROBLADING NEAR ME"
    GO
    Matches "microblading austin" and 18 other high-intent local terms.
    best microblading near me
    AD·LASH & LACE STUDIO

    Healed brows, not just fresh ones.

    lashandlace.studio › consultation
    CTR · 6.4%
    QUALITY · 9 / 10
    BOOK NOW
    03
    The Virtual Assistant

    She gathers the details.
    You just do the art.

    We don't send traffic to a standard homepage. Instead, an intelligent Virtual Assistant greets them, asking the exact questions a master artist would ask—skin type, prior PMU, and goals—preparing a fully qualified profile before you ever say hello.

    L
    Lash & Lace Assistant
    Online
    Hi there! 👋 I'm the Lash & Lace Virtual Assistant. I'm here to help you get the perfect healed brows.
    Before we book, I just need to ask a few quick questions about your skin to make sure we pair you with the best technique. Ready?
    Yes, let's do it!
    Type a message...
    EXPERT QUESTIONS

    Ask what an artist would ask.

    Skin type, prior PMU, healing windows. Each question is one only a real PMU artist would think to ask — and that's exactly the point.

    YOUR PORTFOLIO

    Healed work, not fresh.

    The visual choices presented by the assistant are healed results from your studio — the photos most artists hide. We lead with them, because they're the proof.

    SMALL "YES" LADDER

    Five small "yes" moments.

    By the time the form asks for a phone number, she's already said yes five times. The number isn't a commitment — it's the next obvious step.

    71%
    CHAT COMPLETION
    $24
    AVG QUALIFIED LEAD
    84%
    CONSULT SHOW-UP
    3.2×
    BOOKING LIFT, 90D

    Stop buying
    clicks.
    Start designing
    journeys.

    Book a 20-minute strategy call. We'll map your current journey, find the leak, and show you the funnel we'd build for your studio — with actual ad concepts mocked up.